Source: Charllote Aidoo
So this is coming from one of Bawumia’s “top-tier” communicators? If this is their crème de la crème, then God save the rest of the team. If this is your “best,” then maybe the campaign should just pack up and go home, because clearly the intellectual cupboard is empty.
And let’s not pretend this is just one man’s foolishness—it reflects the mindset of a party that still thinks women in politics are ornaments, not leaders. The idea that women must lean on their looks to succeed is not only shallow, it’s prehistoric. This is Neanderthal thinking dressed up in a cheap suit, holding a smartphone.
Women have long shattered that nonsense. They’ve governed nations, brokered peace deals, and driven reforms—not with lipstick and mascara, but with brains, grit, and vision. Yet here you are, dragging the discourse back into the stone age with forest-level thinking.
Instead of using your platform to uplift, to show the next generation of young women that politics values competence, you’re busy embarrassing yourself—and your candidate—by parroting sexist clichés. If this is how you “communicate,” then maybe the best thing you can do for your party is stay offline.
Ghanaian women deserve better than to be reduced to tired stereotypes. Our politics deserves better than to be contaminated by your outdated prejudices.
This isn’t communication—it’s intellectual laziness with a touch of misogyny. And if this is the standard-bearer of Bawumia’s communication team, then no wonder the campaign is struggling to inspire.
WE CAN DO BETTER. YOU must do better. And if you can’t—step aside and let grown minds handle serious politics.
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